Our Kids Go To Camp magazine reaches more than 200,000 parents with school-aged kids, distributed across Ontario, straight into the homes of the subscribers of The Globe and Mail. Published annually in January, each issue is designed to last the full year, giving you year-long exposure and promotion -- something regular direct mail and local weekly & monthly print advertising cannot offer. Our Kids Go To Camp has proved to be the most valuable and targeted advertising media currently available on the market.

In addition to advertising in the magazines, there are sponsorship opportunities available to connect with families at the Our Kids annual Private School Fairs in Toronto and Oakville and through our annual Photo Contest.

Our Kids readers are affluent parents who want to ensure a quality lifestyle for their school-aged children.

• Average annual private school tuition is $14,500
• The majority of our readers are female. They typically do the preliminary research before making the final decision with their husbands.
• Our Kids readers have young families and are planning for their children’s future education.
• They are highly educated and hold excellent positions at work.
• Not surprisingly, the Our Kids readers’ household incomes are above average.
  • 61% female
    
  • 98% between 25 and 54
    
  • 94% have one or more child aged 12 and under
    
  • 94% have completed post secondary education
    
  • 74% identified their occupation as Manager/Professional/Owner
    
  • 62% earn an average household income in excess of $85,000
    
  • 60% more likely to be interested in holding RESPs.
    

Our Kids ensures a targeted and loyal audience…

12th Annual issue of Our Kids Go To Camp will be released in January 2009
Space closing date: November 6, 2008
Material closing deadline: November 27, 2008
Release date: January 2009
To view our full media kit, please click here
Call today to receive a customized media proposal — 905-272-1843