| Advertising |
| our kids go to camp |
|
|
| |
| [View media kit] |
| |
 |
To reach well-educated, well-employed, middle-to-upper income, attentive parents of young children with your message, advertise in Our Kids Go To Camp. |
|
Our Kids Go To Camps magazine offers you a focus on the most important priority for all parents: the raising of their children and choices related to their overall development.
|
| |
|
|
Our Kids Go To Camp magazine reaches more than 200,000 parents with school-aged kids, distributed across Ontario,
straight into the homes of the subscribers of The Globe and Mail. Published annually in January, each issue is designed to last the full year, giving
you year-long exposure and promotion -- something regular direct mail and local weekly & monthly print advertising cannot offer. Our Kids Go To Camp
has proved to be the most valuable and targeted advertising media currently available on the market.
In addition to advertising in the magazines, there are sponsorship opportunities available to connect with families at
the Our Kids annual Private School Fairs in Toronto and Oakville and through our annual Photo Contest.
|
|
Our Kids readers are affluent parents who want to ensure a quality lifestyle for their school-aged children.
|
- Average one-week residential camp fee is $1,000
- The majority of our readers are female. They typically do the preliminary research before making the final decision with their husbands.
- Our Kids readers have young families and are planning for their children’s future education.
- They are highly educated and hold excellent positions at work.
- Not surprisingly, the Our Kids readers’ household incomes are above average.
|
61% female
98% between 25 and 54
94% have one or more child aged 12 and under
94% have completed post secondary education
74% identified their occupation as Manager/Professional/Owner
62% earn an average household income in excess of $85,000
60% more likely to be interested in holding RESPs.
|
|
Our Kids ensures a targeted and loyal audience…
|
83% of families keep Our Kids magazine for more than TWO months
48% of families keep Our Kids magazine for SIX or more months
80% of readers refer to Our Kids magazine repeatedly
71% of Our Kids School Fair attendees who went to no other education fair in the same year
|
| |
|
12th Annual issue of Our Kids Go To Camp will be released in January 2009
Space closing date: October 16, 2008
Material closing deadline: October 29, 2008
To view our full media kit, please click here
Call today to receive a customized media proposal — 905-272-1843
|
