Become a sponsor
The Our Kids Private School Expos offers you direct-one-on-one interaction with affluent families looking to invest in their children's development, from newborn to teens.
Our Kids can get your message to every family at the Expo. The Expo sponsorship opportunity is ideal for a broad base of advertisers communicating special offers and services, new product launches and wanting to engage with an affluent family audience.
Since 2003, the Private School Expos have helped hundreds of schools recruit new families with programs costing anywhere from $4,000 to upwards of $65,000 per year—the Private School Expos are the place marketers need to be.
With hundreds of families already preregistered to attend, extensive advertising campaign and media coverage, the School Expo is sure to be a success.
The Our Kids Audience
- 61% female
- 98% between 25 and 54
- 94% have one or more child aged 12 and under
- 94% have completed post secondary education
- 74% identified their occupation as Manager/Professional/Owner
The following is an outline of sponsorship opportunities we hope you will consider:
-
Premium location exhibit booth at the Expo
- 'Presenter' publicity or short 1 minute intro before other seminar speaking sessions
- Prominent logo exposure on extensive Expo ad campaign
- Opportunity to have a prize giveaway marketed at the event
- Flyer, brochure or other giveaway distribution to each attending family at the event (in the welcome bag)
- Prominent logo exposure on School Expo floor plan
- Prominent logo exposure on the 2012 Expo welcome guide
- Company logo and link to your site on www.SchoolExpo.ca
- Your contact information on the thank you email sent to all expo attendees
- 1 e-newsletter banner ad in ourkids.net newsletter sent to 18,000 subscribers
- Online banner ads on ourkids.net and (100,000+ visitors per month)
- Social media marketing through Facebook and Twitter
Testimonials
Exhibitors
"Our Kids—I think they're terrific. They're really smart marketers and they seem to reach a far and broad band of people, and also families who may not know a lot about the independent school options. And so for us, I think they do the work for us."
— Chantal Kenny, Executive Director of Admission, Upper Canada College, Ontario
"Our Kids Private School expo was one of the best attended and dynamic school expos anywhere in North America…it is an excellent investment and I would definitely recommend it."
— Graydon Mitchelle, Director of Admissions, Landmark East School, Nova Scotia
"We've had many people come to these expos who have followed up at our open house and who have registered at our school—many, many parents."
— Gabrielle Bush, Head of School, Mississauga Private School, Ontario
"The Our Kids Private School expo is one of the best vehicles to promote our school. It is very good value and will become an important part of our marketing strategy."
— Dr. James McConnell, Head of School, Stratford Hall, British Columbia
Attending families
"Our Kids Private School expos are an excellent forum for visiting schools of interest at one time to help narrow down the schools on which to focus."
"These expos are excellent! Well-planned, well-organized, and well-presented with a great selection of schools."
"I was very pleased with the results of my search. I was able to register for the school expo well in advance, with a follow-up e-mail to remind me of the upcoming event."
"An exceptional tool, a must for parents researching educational options for their children. I was able to get more information about schools in one spot and it saved me a lot of time."
Gain maximum awareness for your brand through the power of face-to-face marketing!
To receive an Expo sponsorship package with rates and details, please don't hesitate to call or email.
Telephone: (905) 272-1843 Ext. 25
Email: info@ourkids.net
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