Seth Godin: internet marketing guru

Camp Arowhon alumnus

Jump into a hundred summers at

Our Kids' Toronto Camp Expo

Saturday, February 1, 2020
Roy Thomson Hall, Toronto • 12:00 – 4:00pm

You’ll find:

  • Camps from all over Ontario, including after-school, March break, summer & winter camps: both day and overnight options!
  • Arts, academics, sports, leadership, technology, adventure, special needs, and many more types of programs to choose from!
  • Free activities, games, and family fun!
Save $10 and receive FREE admission by RSVP online now!
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(Regular at-door admission $10 per group of 4)

Seth Godin is an entrepreneur, best-selling author of 12 books and called "America's Greatest Marketer" by American Way Magazine. Read more

Our Kids: What is your favourite memory from camp?

Seth Godin: I loved being an instructor. I loved organizing the weirdest colour war (a game where teams are assigned a colour and compete against each other) in their history and sending every single kid in camp across the lake in a boat at the same time... 250 people in canoes, windsurfers and sailboats. Everyone said it wouldn't work... Most of all, I loved teaching. I thought the ability to help someone change, to do something impossible - it was a privilege.

Our Kids: How has camp affected your career success today?

Seth Godin: Every day, I use more tools learned at camp than I do school. It enabled me to become a well-known public speaker, a teacher, a writer, an impresario. All the good things in my career are a direct descendant of what I did and learned [at camp].

Our Kids: Why is summer camp important?

Seth Godin: Camp does two things at once. It lets kids be kids, and it encourages them to solve interesting problems. The rest of life tends to be about becoming a compliant cog in the endless machine of industry. To do what you're told. What a waste.

Our Kids: What advice would you give parents that are afraid to send their kids to summer camp?

Seth Godin: Get over it, and fast. This is why you had kids. So they can become who they become, not so you could preserve them in a bottle.

Seth was a camper and counselor at Camp Arowhon in the heart of Algonquin Park, in Ontario.

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